The thing I enjoy most about my work with doctors is helping them tap into the passion behind how they want to serve their patients, bring that vision to life, and become the doctor they always wanted to be. I know, this notion may seem idealistic, and nearly impossible. The practice of medicine has grown into such read more…
5 Sales Tips for Growing a DPC / Concierge Practice
When you think of “Sales” and “Selling”, what’s the first word that comes to mind? Pushy? Manipulative? Whatever the connotation, for many people it’s not positive. For those physicians creating and growing DPC and Concierge practices, one of the biggest challenges can be learning how to sell to patients. Many dread the responsibility. But when successful, read more…
Coach or Consultant – What is the Difference?
Attendance at last month’s DPC Nuts & Bolts 2.0 conference in Dallas hit a record high with more doctors than ever interested in the increasingly popular DPC and Concierge practice models. If you’re one of those tempted by the idea of a better way to practice medicine, you’ll find there are many options to consider. read more…
The Price is Right (But is it?)
How you set your membership fees is directly related to how successful your practice will be. Unfortunately, many DPC and concierge physicians are moonlighting to keep their businesses afloat. Not for just a few shaky initial months, but several years after converting or starting up the new practice. These doctors were intending to escape overwork read more…
How to get POSITIVE word-of-mouth
Many doctors say the growth of their Direct Primary Care (DPC) or Concierge membership practice is due not to marketing, but to “word-of-mouth”. Let’s take a look at how positive word-of-mouth has everything to do with effective marketing strategy. Word-of-mouth marketing can be the most valuable form of marketing. But it’s certainly not something to leave to chance, hoping others tell your read more…
5 ways Direct Primary Care and Concierge medicine can reduce physician burnout
Are you aware that physician burnout is now reportedly affecting 50% of primary care physicians? Today’s topic addresses how private medicine models such as Direct Primary Care and Concierge provide excellent antidotes to this grave and worrying trend. Primary care physicians are struggling. They’re squeezed by declining insurance reimbursements and increasing operating costs, forced to read more…
Transition Mistake #3: Skipping the Business Plan
Concierge, Direct Care, Hybrid—the many options for structuring a new practice can be confusing. How do you identify the best and most viable one for your individual situation? With thousands of private medicine practices across the country, there’s great variation in how these practices are structured. Many factors go into determining what services to offer, how many read more…
Transition Mistake #2 – It’s All About You
Perhaps you’ve made the decision to transition your practice to a membership medicine model. As you begin to introduce the concept to patients do you find yourself complaining about the myriad difficulties practicing medicine due to the dysfunctional healthcare system? Are you explaining those are the reasons you’re shifting to private medicine? While it’s usually read more…
Transition Mistake #1: Going it Alone
Starting up or transitioning to a Concierge or Direct Care model can be an unsettling process, even if you’re strongly committed to making it work. There’s inherent risk involved, and it takes a significant up-front investment to be sure to do it well. But there’s also read more…
Concierge Membership Fees
While the average Concierge membership fee is $135/month, there is tremendous variation in pricing, as seen in the chart below. Direct Care practice memberships tend to be priced lower. _______________________ Latady Physician Strategies helps physicians transition to Concierge, Direct Care and Hybrid practice models that help them treat their read more…
